Posts Tagged ‘The Joey Reynolds Show’

Pal Joey

Thursday, July 16th, 2009

— Ed Engoron, Co-Founder of Choclatique

I love doing radio. I have had several of my own shows over the years from Stump the Chef and The Food Show to The Super Foodies (no cape or tights involved!). My partner, Joan, co-hosted with me on the last two.

Occasionally we were asked to sub for the overnight guys at KABC in Los Angeles. Overnight talk radio is something else. It brings out all of the late night wackos. So when I was asked be on The Joey Reynolds show the first time, well… I was a bit skeptical.

Then I discovered that Joey Reynolds is the true leader of The Royal Order of the Night People. He’s “Mr. Nice Guy” from coast-to-coast, where his show is the absolute king of the night.

Joey Reynolds

Joey Reynolds

Joey rose to national fame as a Top 40-radio personality, and many leading authorities in radio think of Joey as the person who invented shock talk radio. A few years ago, he was the focus of a two-part series on the Oprah Winfrey Show about radio talk personalities. Joey was inducted into the Rock and Roll Hall of Fame in Cleveland for his accomplishments in radio, television, and music.

Today, his unique style of radio-TV personality is a bit more mellow, but he is still able to attract and maintain huge and phenomenally loyal audiences in such markets as New York, Denver and Philadelphia. His radio shows sparkle with a rare and wonderfully sharp, spontaneous wit and his guests are truly legendary. So, I’m always delighted when I am in New York to be invited back to the show… perhaps not so much for my sparking personality as much as for our wonderful Choclatique Chocolate.

This last time I was on the show was the night that Michael Jackson passed away. The first guest of the evening was Ron Luxemburg, former president of Epic Records who was responsible for the Jackson cross-over career. The story that Ron told was that Barry Gordy actually agreed to let Michael leave Motown because he saw the singer’s great potential as a cross-over artist.

And then Joan and I were on. Now, that’s a tough act to follow on a very sad night, but from that moment on, it was all about Choclatique. The one really great thing about being on with Joey and producer, Myra Chanin, is that I never have to toot my own horn. I just feed them all chocolate and let Joey, Myra and all of the other guests talk about Choclatique Chocolate all night long.

We had planned to talk about our new Choclatique Moon Rocks Collection in celebration of man’s first walk on the moon 40 years ago this month, but because of the untimely death of Michael Jackson we dedicated the assortment—for that night only—to “The Moon Walker” himself—M.J.

It’s always a treat to be on with the king… the real King of Overnight Radio… my pal Joey.

Joan Vieweger, Joey Reynolds, Ed Engoron and Myra Chanin on the overnighter Joey Reynolds Show, WOR, New York

Joan Vieweger, Joey Reynolds, Ed Engoron and Myra Chanin on the overnighter Joey Reynolds Show, WOR, New York

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