In Trivial Pursuit Of Chocolate

Ed Engoron, Co-Founder of Choclatique
Author of Ed Engoron’s Choclatique, Running Press, 2011

In writing my new book, Choclatique (Running Press, 2011), a lot of exploration went into searching out the facts and myths, past and present, about everything chocolate. I traveled to over one hundred, thirty countries to uncover all of the hidden secrets about chocolate. Since I was limited to only three hundred pages a lot of good research went on to the editor’s floor. That’s the great part about writing a weekly blog and doing a FoodCast on A Million Cooks, nothing ever goes to waste.

I always choose the chocolate category when playing Trivial Pursuit and I always win. So here’s a chance to improve your Chocolate IQ. Let me share with you the little know and uncelebrated facts that will make you a winner, too.

  • Chocolate is a psychoactive food. If it wasn’t an ancient food, it would probably be regulated or rationed by the US FDA.
  • Devil's Food CakeChocolate is made from the seeds of the tropical cacao tree, Theobroma cacao. The cacao tree was named by the 17th century Swedish naturalist, Linnaeus. The Greek term theobroma means literally “food of the gods.” Chocolate has also been called the food of the devil; but the theological basis of this claim is obscure unless you’re addicted to Devil’s Food Cake.
  • Aztec WarriorsCacao beans were used by the ancient Aztecs to prepare a hot, frothy beverage with stimulant and restorative properties. Chocolate itself was reserved for warriors, nobility and priests. The Aztecs esteemed its reputed ability to confer wisdom and vitality. Taken fermented as a drink, chocolate was also used in religious ceremonies. The sacred concoction was associated with Xochiquetzal, the goddess of fertility. Emperor Montezuma allegedly drank fifty goblets a day.
  • Aztec taxation was levied in cacao beans. One hundred cacao beans could buy a slave. Twelve cacao beans bought the services of courtesan. I wish I could pay my taxes and bills. If our economy doesn’t improve quickly I may have to in Choclatique Chocolate Ingots.
  • The celebrated Italian libertine Giacomo Casanova (1725-1798) took chocolate before bedding his conquests on account of chocolate’s reputation as an aphrodisiac. Who needs Viagra when there’s Choclatique Chocolate?
  • More recently, a study of eight thousand male Harvard graduates showed that chocoholics lived longer than abstainers. Their longevity may be explained by the high polyphenol levels in chocolate. Polyphenols reduce the oxidation of low-density lipoproteins and thereby protect against heart disease. Such theories are still somewhat speculative, but it’s still a good excuse to eat Choclatique Chocolate.
  • Happy Old ManPlacebo-controlled test trials suggest chocolate consumption may subtly enhance cognitive performance. As reported by Dr Bryan Raudenbush (2006), scores for verbal and visual memory are raised by eating chocolate. Impulse-control and reaction-time are also improved. Send an old person Choclatique Chocolate today… right now… what are you waiting for? Don’t tell me you forgot.
  • A “symposium” at the 2007 American Association for the Advancement of Science—hyped as a potentially “mind-altering experience”—presented evidence that chocolate consumption can be good for the brain. Experiments with chocolate-fed mice suggest that flavanol-rich cocoa stimulates neurovascular activity, enhancing memory and alertness. I think chocolate should be on the Medicare formulary list.
  • Coincidentally or otherwise, many of the world’s oldest super centenarians, e.g. Jeanne Calment (1875-1997) and Sarah Knauss (1880-1999), were passionately fond of chocolate. Jeanne Calment habitually ate two pounds of chocolate per week until her physician induced her to give up sweets at the age of 119 – three years before her death aged 122. Life-extensionists are best advised to eat dark chocolate like Choclatique Q-91 rather than the kinds of calorie-rich confectionery popular in the US.
  • Pot BrowniesIn the UK, chocolate bars laced with cannabis are popular with many victims of multiple sclerosis. This treatment of psychoactive confectionery remains unlicensed. Yeah man, what the hell, it’s cool in California… anything goes.
  • Rodolphe LindtChocolate as we know it today dates to the inspired addition of triglyceride cocoa butter by Swiss confectioner Rodolphe Lindt in 1879. The advantage of a butter is that its addition to chocolate sets a bar so that it will readily snap and then melt on the tongue. Cocoa butter begins to soften at around 75º F; it melts at around 97º F. I wonder if anyone ever tried to inject it.
  • Today, chocolates of every description are legal, unscheduled and readily available over the counter. Don’t tell Congress they’ll screw this up, too.
  • Chocolate WomanSome 50% of women reportedly claim to prefer chocolate to sex, though this response may depend on the attributes of the interviewer. Oh, that explains it all.
  • In 2007, a UK study suggested that eating dark chocolate was more rewarding than passionate kissing. More research is needed to replicate this result. I’m waiting, Ladies. I’m still waiting.
  • More than 300 different constituent compounds in chocolate have been identified. Chocolate clearly delivers far more than a brief sugar high. Yet it’s cocktail of psychochemical effects in the central nervous system are poorly understood.

So how does it work? That is the subject of next week exciting Choclatique blog.

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